Intel Showcases AI-Powered Innovations at CES 2025

Intel displayed how AI helps people across their daily lives: how students write papers, how consumers search out products, how diners order with greater efficiency and how gamers stretch their creativity.

In front of a wall of AI PCs, Intel demos showed how the technology that powers those personal devices can be put to work making life better.

Here’s a rundown of the Intel demos.

Experience Generative AI with Intel’s AI Playground

Intel demonstrates how its AI Playground makes generative AI easy on AI PCs powered by Intel processors using Intel® Arc™ Graphics. The demo showcases workloads – image generation, image enhancement and AI chatbots – all running locally on a PC and able to search and summarize the personal content there.

Conversational AI Designed to Help Customers

The future of conversational AI is on display with Intel’s voice assistant for retail and hospitality, powered by the Intel® Core™ Ultra 200H series processor.

Hand-held Gaming and More on the MSI Claw AI+

A hand-held gamer. A note-taker in class. Windows 11 with Copilot+ to write papers and email. It’s the new MSI Claw AI+ powered by the Intel® Core™ Ultra series 2 processor. This demo from Intel displays the hand-held device with a desktop-size AI chip inside.

AI Voice Assistant to Speed Your Drive-Thru Order

The Intel Core Ultra 200H series processor powers another real-life AI use case. In this case, it’s Intel’s voice assistant for retail. Using the Intel Core Ultra-powered system in its drive-thrus, the Australian chain Oliver’s offers an efficient way to order for both the customer and the kitchen staff.

Intel at asbis.com